GroundFloor Media Recognized as Top 3 of 50 Best Places to Work
At GroundFloor Media (GFM) and CenterTable, our client work is fueled by a culture of … Read More >
The Biggest PR Disasters of 2019
Each year I draft a half-dozen intros for this annual list, and every year they … Read More >
Trust in the Media: Where are Americans in 2019?
Can you trust the media to deliver fair, unbiased news? That depends on who you ask and where you get your news. The results may surprise you.
Experts Say New Technologies are Increasing Polarization
PR professionals predict that future communication technology will cause the average U.S. citizen to become more engaged, but also that much of the engagement actually will be based on misinformation.
How To Implement Google Ads Message Extensions
Learn what Google Ads Message Extensions are how to implement them in your business’s paid search account.
PR Disasters and WKRP Infamous Turkey Drop
With the holiday season upon us, it is time to bring back this blog post … Read More >
Tips for Leveraging Media Coverage
Today, securing earned media coverage is more challenging than ever. Shrinking or disappearing newsrooms, fewer … Read More >
PR Disaster of the Quarter
We’re old enough to remember when owning a company that continues to lose money and … Read More >
Five Video Concepts to Maximize Your Year-End Budgets
As the calendar year winds down, you might find yourself in a “use it or … Read More >
When & How To Implement Remarketing Lists for Search Ads (RLSAs)
Learn when and how to implement Remarketing Lists for Search Ads (RLSA)s in Google and Bing paid search advertising.