Monthly Archives: February 2012

In a radio interview with Inside Communications with Mike Bako, Barb Jones, Senior Director of Communications at Ground Floor Media joined the program. She discussed the role of Public relations and its importance during a communication crisis or media scandal. She elaborated in her interview and article about the importance of going farther than strong [...]

There are very few actions or tactics in the world of social media that fall under the categories of “always” or “never.” Different social media platforms and audiences require different engagement efforts, different responses and different sensitivities. Across the board standards are few and far between. But the other day, one was brought up during [...]