Tips for Leveraging Media Coverage
Today, securing earned media coverage is more challenging than ever. Shrinking or disappearing newsrooms, fewer reporters who are being asked…
By Barb Jones
Today, securing earned media coverage is more challenging than ever. Shrinking or disappearing newsrooms, fewer reporters who are being asked…
By Barb Jones
Becoming a strong writer involves lifelong learning. Follow these 4 tips to improve your writing.
By Barb Jones
Demontrating employee appreciation in the workplace takes on many forms. Learn tips for how to improve your culture.
By Barb Jones
With journalists trying to hang on to their craft given the massive layoffs, shrinking newsrooms and closures of newspapers and…
By Barb Jones
Getting national media coverage for your client is not easy, but if you follow these 6 tips, you may be successful.
By Barb Jones
Influencers come in all shapes and sizes, including the 4-legged kind. Learn how these furry influencers are taking social media by storm.
By Barb Jones
Communications professionals have long accepted the shrinking news hole and the impact it has had on how we share news…
By Barb Jones
In an ever-shrinking media landscape with fewer & fewer “real” media & reporters, how do you tell real news from fake news? Learn what to look for to find trusted news sources.
By Barb Jones
Working in marketing communications today requires a whole slew of skills that matter to employers. Find out what they are.
By Barb Jones
For writers and journalists in the U.S., AP Style remains the standard for writing. Each year, a new AP Stylebook is released, which includes the latest “rules” for language, writing and grammar.