Category Archives: Crisis Planning

GroundFloor Media’s Gil Rudawsky Offers
Crisis Response Tips for Denver Business Journal

By | Published: March 25, 2013

An integral part of a crisis-response plan is providing clear, honest messages to various audiences that might be affected by the bad news. Yes, you need to spend time responding to allegations and working with the media. But keeping other key audiences in the loop as well often can take the sting out of a [...]

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How (not) to Announce an Unpopular Decision

By | Published: February 13, 2013

Remove Wrestling from the 2020 Olympics? The International Olympic Committee (IOC) removed wrestling from the 2020 games, leaving a lot of Olympic fans up in arms. Did they anticipate this backlash?

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Colorado’s New Amendment 64 Moniker: Will it Stick?

By | Published: November 8, 2012
Goldfish are a popular snack food

As soon as it was clear that Amendment 64 would pass in Colorado, Governor Hickenlooper issued a statement that was spot-on and seemed to capture the fun and challenges around 64’s voter approval. “The voters have spoken and we have to respect their will. This will be a complicated process, but we intend to follow [...]

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Jack Welch: This is what I meant by my inflammatory tweet

By | Published: October 10, 2012

Jack Welch has earned the right to have a big mouth. But the outspoken former CEO of General Electric has not earned the right to make controversial statements and not get taken to task for them. Ever since his tweet on Friday blaming strong unemployment numbers on “these Chicago guys” cooking the numbers for political [...]

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Defensive Monitoring: How to Monitor What is Being Said About Your Company

By | Published: August 13, 2012

In today’s world where news, good and bad, spreads like wildfire, what can communications professionals do to stay on top of what’s being said and quickly respond when they need to? While there is no silver bullet, knowing what is being said about your company, organization or brand in real time is a critical first [...]

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Lessons Learned: how to avoid fake reporters

By | Published: March 11, 2011

Following recent “gotcha” issues faced by NPR and Wisconsin’s governor, to name a few, GroundFloor Media’s Gil Rudawsky provides some smart tips to ensure that you don’t get scooped by someone posing as a reporter. For more from Gil on this and other crisis issues, visit GFM’s crisis blog. Share: Share on Facebook Share on [...]

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When bad things happen to good brands

By | Published: February 15, 2011

If you kept up with the news over the weekend, you are surely aware of the sudden resignation of Sunflower Markets CEO Michael Gilliland following allegations of child prostitution. As the old saying goes, it takes a lifetime to build a reputation and only hours to tear it down – and this case is no [...]

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Eyes Wide Shut: Arizona Tragedy

By | Published: January 13, 2011

Like many of you I was shocked and saddened this past weekend to learn of the tragic shooting in Arizona that left six dead and 14 wounded. In reading more about the shooter, it’s clear that he had issues that were becoming more and more apparent to those around him, and it’s sad to know [...]

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The More Things Change, the More they Stay the Same

By | Published: January 10, 2011

As we kick off a new year, it’s hard not to acknowledge the more things change, the more things stay the same. This old proverb rings true for life and what we do in public relations. I don’t think that anyone will disagree about the enormous impact social media has had on our society and [...]

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WikiLeaks Provides Painful Reminder to Review Plans and Policies

By | Published: December 7, 2010

If you’re like me, you’ve been hearing a lot about WikiLeaks in the past few weeks, but the real background and potential ramifications of the site and its contents have been a bit of a jumble, muted against the background of the holiday hustle and bustle. This article from Fast Company, however, quickly snapped me [...]

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