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Category Archives: GroundFloor Media

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Social Media & Mobile Device Habits at GFM

By Alexis Anzalone Anderson | Published: May 17, 2013
GFM Social Media Survey results

How does GroundFloor Media’s team use social media? Read on to find out…

Also posted in GFM News, Social Media | Tagged facebook, Social Media, Twitter | : Alexis Anzalone Anderson, Jon Woods | Leave a comment

How to choose (and work with) a PR firm

By Jim Licko | Published: May 7, 2013

Many startup companies struggle with the same question: Do I hire a firm or can I handle my marketing and communications efforts internally? Here are a few questions that might help up-and-coming businesses make those decisions.

Also posted in Public Relations, Social Media, Strategic Communications, Thought Leadership | : Jim Licko | Leave a comment

Another Reason Why The Press Release Still Lives

By Wendy Artman | Published: April 26, 2013

Optimizing a press release is a simple process that can attract many more readers to your content. Some quick strategies can increase the value and reach of each press release.

Also posted in Public Relations, Search Engine Optimization, Strategic Communications | Tagged linking, optimizing news releases, press release, SEO, strategies | Editorial Metadata: Assignment | : Matt Stone, Wendy Artman | Leave a comment

South by Southwest Interactive Denver Download Recap

By Jim Licko | Published: April 4, 2013

GroundFloor Media hosted its second “SXSWi Denver Download” event, bringing several recap presentations back to Denver from Austin. This year our presenters included Taryn Fort from The Colorado Health Foundation, Joe Murphy from The Denver Post, Jen Margoles and Jen Swift from 34 Degrees and Jon Woods from GFM.

Also posted in In the News, Social Media | Tagged denver, digital strategy, Social Media, South by Southwest, summary, SXSW, SXSWi | : Jim Licko | Leave a comment

Ramonna Robinson Promoted to President of GroundFloor Media

By Wendy Artman | Published: March 4, 2013

It’s March and meteorologically, we’ve officially changed seasons – yeah Spring! It seems a fitting time to announce some of our own changes here at GroundFloor Media. Today, Ramonna Robinson officially steps up as our President after joining the agency in 2005 and working as vice president and managing partner since 2008. In her new [...]

Also posted in GFM in Action, GFM News, In the News | Tagged groundfloor media, President, Ramonna, Robinson | : Wendy Artman | Leave a comment

To Telecommute or Not to Telecommute

By Amanda Brannum | Published: February 28, 2013

Weighing the merits of telecommuting in light of Yahoo!’s recent decision to require all employees to work in the office starting in June.

Also posted in Strategic Communications | Tagged groundfloor media, productivity, strategic communications, telecommute, work from home, yahoo | : Amanda Brannum | 1 Response

It’s a New Year and a Good Time to Take Inventory of Your PR Assets

By Wendy Artman | Published: January 10, 2013

I love January. Partly because outdoor winter fun kicks into full gear and I get to appreciate the beauty an extreme climate brings to my part of the world, and partly because it’s the time when I conduct my annual “personal inventory.” I’m sure my family hates it because translated; this means a flurry of [...]

Also posted in Public Relations, Strategic Communications | Tagged Denver Public Relations, online press room, PR, strategic communications | : Jon Woods, Wendy Artman | Leave a comment

The Road To Starting A Business: A Bit Of Advice

By Laura Love | Published: January 2, 2013

As I gear up to reengage with the Colorado Entrepreneur’s Organization after a personal hiatus, it hit me how many of us in the Chapter have been at that place of pure terror at the thought of going out on our own. I was thinking about the spirit of entrepreneurship and how every few weeks [...]

Also posted in Thought Leadership | Tagged Entrepreneurship, Laura Love, Start-Ups | : Jon Woods, Laura Love | Leave a comment

Icebreaker: What are you currently reading?

By Kristina Reilly | Published: December 22, 2012

Each quarter, we have our state-of-the-agency meeting. Although many of us have been working together for some time, we always start the meeting with an icebreaker. At our December meeting, the icebreaker was, “What are you currently reading?” It was a lively discussion and had the entire staff scrambling to write down the various titles. [...]

Posted in GroundFloor Media | Tagged books, gfm, goodreads, groundfloor media, lists | : Jon Woods, Kristina Reilly | Leave a comment

GroundFloor Media In The Community

By Amanda Brannum | Published: October 18, 2012
Food Bank of the Rockies

Those of you who read our blog regularly know that giving back to the community is central to what GFM is all about. While our community outreach takes many forms, including providing pro bono PR support to our nonprofit partner SafeHouse Denver, offering a discounted rate to other nonprofit clients, and our Get Grounded volunteer [...]

Also posted in GFM in Action | Tagged community, Community Giving, community relations, groundfloor media, volunteer | Leave a comment
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