Tag Archives: denver

As Sandy slams the East, some caveats about pitching

By Gil Rudawsky | Published: October 29, 2012

The following is an excerpt from a story published by the author at Ragan’s PR Daily. With a hurricane bearing down on the Eastern Seaboard, and a contentious national election just over a week away, any PR pitches that aren’t directly about the news will get lost in the shuffle. Even if your pitch is [...]

Posted in Crisis Communication, Issues Management | Also tagged communication, crisis, expert, gil, hurricane, PR, rudawsky, sandy | : Gil Rudawsky, Jon Woods | Leave a comment

Michelle Obama fires up DNC crowd and social media

By Gil Rudawsky | Published: September 5, 2012

The kickoff of the Democratic National Convention on Tuesday night was less of a get-to-know-you party like the GOP’s event last week, and more of an adrenaline shot to keep Democrats excited about the four-year-long party and about President Obama. The steady stream of speakers—from Maryland Gov. Martin O’Malley and Illinois Gov. Pat Quinn to [...]

Posted in In the News, Public Relations | Also tagged dnc, michelle, obama, public, relations, RNC, romney | Leave a comment

Can savvy PR can rescue Groupon and Facebook?

By Gil Rudawsky | Published: August 23, 2012

Leading up to their IPOs, Internet sensations Groupon and Facebook could do no wrong. Everyone wanted to ride the public relations wave of exciting news. But along comes the mundane world of finance, where high-flying Groupon and Facebook are met with dismal ledger sheets and waning stock prices. Now it seems everyone is jumping off, [...]

Posted in Crisis Communication, In the News, Issues Management | Also tagged communications, crisis, expert, facebook, groupon, PR, street, wall | Leave a comment

Is the media phone interview dead?

By Gil Rudawsky | Published: May 7, 2012

Reporters are ditching phone calls in favor of email exchanges and even Twitter messages. What does this mean for your interactions with journalists?

Posted in Crisis Communication | Also tagged burson-marsteller, crisis communication, crisis response, gil, groundfloor media, issues management, media, Media Training, poynter, reporters, rudawsky, social media, training, Twitter | Leave a comment

PR lessons from NPR’s revamped social media policy

By Gil Rudawsky | Published: March 8, 2012

The 72-page policy no longer treats social media like a fad. GroundFloor’s Gil Rudawsky offers some highlights, and what they mean for PR pros.

Posted in Crisis Communication, Issues Management | Also tagged brand, crisis, management, NPR, policy, Public Relations, reputation, Social Media, social media | Leave a comment

5 reasons that reporter isn’t calling you back

By Gil Rudawsky | Published: February 23, 2012

GroundFloor Media’s Gil Rudawsky offers five reasons that your phone call to a reporter isn’t being returned.

Posted in Crisis Communication | Also tagged communication, crisis, issues management, media, Media Training, Public Relations, training | Leave a comment

4 tips to help PR clients navigate the political season

By Gil Rudawsky | Published: February 14, 2012

GroundFloor Media’s Gil Rudawsky says don’t let your client get ensnared in a crisis because you didn’t do the research.

Posted in Crisis Communication | Also tagged crisis communication, crisis response, gil rudawsky, groundfloor, issue management, komen, media, planned parenthood, politics, Reputation Management | Leave a comment

5 takeaways from the Papa John’s debacle

By Gil Rudawsky | Published: January 13, 2012

The pizza chain became a lightning rod for criticism after it insulted an Asian-American woman, and the incident provides crisis lessons for all PR pros.

Posted in Crisis Communication | Also tagged crisis response, expert, groundfloor, issues management, media, papa johns, reputation, Reputation Management, Social Media, Twitter | Leave a comment

Report advises PR professionals to avoid flirting, drinking and cavorting with members of the press

By Gil Rudawsky | Published: January 9, 2012

GroundFloor Media’s Gil Rudawsky came across an almost unbelievable report from London’s police department outlining 10 tips for avoiding trouble with the media. This you’ve got to see.

Posted in In the News | Also tagged crisis, expert, issues management, Media Training, media training, news of the world | Leave a comment

5 things PR pros can expect in 2012

By Gil Rudawsky | Published: December 11, 2011

Fasten your seatbelts; it’s going to be an interesting ride, particularly for crisis communication and issues managements, says Gil Rudawsky, of Denver-based GroundFloor Media.

Posted in Crisis Communication, Uncategorized | Also tagged 2012, corporate, crisis, crisis communication, crisis response, groundfloor media, Internal Communications, issues management, Social Media, social media, Uncategorized | Leave a comment

Tag Archives: denver

As Sandy slams the East, some caveats about pitching

Michelle Obama fires up DNC crowd and social media

Can savvy PR can rescue Groupon and Facebook?

5 reasons that reporter isn’t calling you back

4 tips to help PR clients navigate the political season

Report advises PR professionals to avoid flirting, drinking and cavorting with members of the press

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