What are your boundaries when it comes to client culture and the type of clients you would represent? And would you have the courage to maintain those boundaries if the client represented hundreds of thousands of dollars in annual fees? How about millions of dollars?
How much do you care about client culture?
Would you be willing to represent Harvey Weinstein following his rape and harassment allegations? Sitrick and Company does. How about Bill O’Reilly following his sexual harassment claims? N.S. Bienstock Agency did. Would you be willing to create campaigns for the NRA or the anti-gun group Americans for Responsible Solutions? WPP did both… at the same time.