Tag Archives: off the record

‘Off the record’ vs. ‘on background’: What every PR pro should know before talking to the media

By Gil Rudawsky | Published: January 31, 2012

Read this story before you give a reporter what you presume to be confidential information.

Posted in Crisis Communication | Also tagged background, communication, crisis, crisis response, groundfloor media, media, Media Training, social media, training | 1 Response

Thinking about going off the record with a reporter?
Think again. Old rules no longer apply.

By Gil Rudawsky | Published: November 22, 2011

Check out this great video on how “off the record” with a reporter might not be the best idea. For more on the topic check out the GroundFloor Media article on the same topic. Share: Share on Facebook Share on Google Plus Share on Linkedin Pin it Tumblr it Tweet about it Tell a friend

Posted in Crisis Communication | Also tagged crisis communication, groundfloor media, Media Training, media training | Leave a comment

GroundFloor Media’s crisis communication strategist Gil Rudawsky quoted on the dying concept of ‘off the record’

By Gil Rudawsky | Published: July 26, 2011

GroundFloor Media’s Gil Rudawsky offered his expertise in a Ragan.com article about how the media landscape changed, and how is never a good idea to go “off the record” with reporters. Gil Rudawsky, senior director of communications at Ground Floor Media, said the relationships between reporters and sources have changed drastically over the past few [...]

Posted in In the News, Issues Management | Also tagged crisis communication, denver, groundfloor media, issues management, media, ragan | Leave a comment