Tag Archives: sun king

Baby Boomers and the Buzz on Brackets

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We collectively sprang forward in the early morning hours of Sunday and digital platforms are bouncing into action as well. If you could use some inspiration to end your work week, today’s Weekly Reads dishes on how to protect your mental health from your seemingly endless Instagram feed. Also on deck: targeting baby boomers and our admiration for Facebook and Twitter as they take on the giant task of curating Major League Baseball and March Madness, respectively.

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U.S. News & World Report: More Live Sports Are Coming To Facebook
Swing, batter batter! The ink is drying on a deal between Major League Baseball and Facebook. Facebook will exclusively stream 25 weekday afternoon baseball games this season. Bloomberg theories that the deal cost the social platform around $30M. The partnership is the first of its kind between Facebook and a major professional sports league. Read more after the jump…