Tag Archives: Twitter

Twitter vs. NYT: What is the better business model?

By Gil Rudawsky | Published: May 13, 2013

The debate over which business model has a brighter future—The Gray Lady or the bright, shiny penny that is Twitter—spilled over into media circles this last week. In the world of PR, the discussion has been taking place in client meetings and communications planning sessions for several years. Still, it remains unclear whether the industry [...]

Posted in In the News, Issues Management | Also tagged expert, gil, media, New York Times, pay pal, paypal, rudawsky, Social Media, thiel | : Gil Rudawsky | Leave a comment

Election night 2012 makes history on Twitter

By Gil Rudawsky | Published: November 7, 2012

The following is an excerpt from a story published by the GroundFloor Media’s Gil Rudawsky at Ragan’s PR Daily. Millions of tweets, likes and online posts are the new political lawn signs. From the debates to Tuesday’s election, the country took to social media as the preferred outlet for political commentary for the 2012 general [...]

Posted in In the News, Social Media | Also tagged election, hashtags, media, obama, romney, social, tweets | : Gil Rudawsky | Leave a comment

Social media winners and losers from Tuesday’s debate

By Gil Rudawsky | Published: October 17, 2012

A presidential debate broke out in what was supposed to be a community focused town hall discussion Tuesday night, firing up the world of social media after President Obama’s listless performance in the first debate two weeks ago. Winners for this debate on Twitter were personal space, moderator Candy Crowley, binders, pensions, and, hopefully for [...]

Posted in In the News, Social Media | Also tagged big, bird, crowly, debate, media, obama, presidential, romney, socia | Leave a comment

Jack Welch: This is what I meant by my inflammatory tweet

By Gil Rudawsky | Published: October 10, 2012

Jack Welch has earned the right to have a big mouth. But the outspoken former CEO of General Electric has not earned the right to make controversial statements and not get taken to task for them. Ever since his tweet on Friday blaming strong unemployment numbers on “these Chicago guys” cooking the numbers for political [...]

Posted in Crisis Planning, In the News, Issues Management, Uncategorized | Also tagged ge, jack, jobs, management, politics, reputation, welch | Leave a comment

Newsweek learns difficulty with managing social media conversations

By Gil Rudawsky | Published: September 18, 2012

Newsweek‘s attempt to start a legitimate conversation and interest in its controversial cover story titled “Muslim Rage” is backfiring. The magazine, which is trying to reinvent itself amid struggling circulations numbers, wanted to hear readers’ reactions to its controversial story, and earlier Monday it tweeted: “Want to discuss our latest cover? Let’s hear it with [...]

Posted in Crisis Communication, In the News | Also tagged communications, crisis, media, muslim, newsweek, rage, social | Leave a comment

Local Companies Explore the Power of Pinterest

By Barb Jones | Published: August 21, 2012

If you’re talking to someone about social media these days, the topic of Pinterest is bound to come up. Knowing this growing platform is a hot topic, GroundFloor Media’s Carissa McCabe recently moderated a panel for the Colorado Chapter of the Public Relations Society of America (PRSA) on the The Power of Pinterest. Panel participants, [...]

Posted in GFM in Action, Social Media, Uncategorized | Also tagged facebook, hashtag, issues management crisis communication social media, Pinterest, Social Media | Leave a comment

Rule #40: The Fine Line of Social Media Endorsements

By Jim Licko | Published: August 10, 2012

Sponsorships and athletics go together like Jordan and Nike. And, like Jordan and Nike, the bigger the audience, the larger the dollar figure. Which is why the International Olympic Committee’s (IOC) “Rule 40” has been so contentious during the 2012 London Olympic Games. The rule stipulates: “In accordance with Rule 40 (formerly 41) of the [...]

Posted in Uncategorized | Also tagged athletic sponsorships, censorship, London 2012, olympics, Rule 40, Social Media, social media policy | Leave a comment

Amid historic wildfires, Twitter becomes go-to news source

By Gil Rudawsky | Published: June 27, 2012

Forget local news, I’m getting my Colorado fire updates from Twitter.

Posted in In the News | Also tagged boulder, fire, flagstaff, gil, hashtag, news, rudawsky, Social Media, waldo canyon | 1 Response

Tag Archives: Twitter

Jack Welch: This is what I meant by my inflammatory tweet

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