GroundFloor Media Recognized in OUTSIDE’s Best Places to Work 2016
DENVER (Nov. 15, 2016) – GroundFloor Media (GFM) has been named to OUTSIDE’s Best Places to Work of 2016. Each year, OUTSIDE recognizes the top 100 companies in the United States that help their employees strike the ideal balance between work and play. These companies encourage employees to lead an active lifestyle, are eco-conscious and prioritize giving back to the community. Created in conjunction with the Outdoor Industry Association and Best Companies Group, the list of winners appears online at www.BestPlacestoWorkOutside.com.
“We’re so proud to be among the 30+ innovative Colorado companies on OUTSIDE’s Best Places to Work list this year,” said Ramonna Robinson, president of GFM. “We’ve worked extremely hard to build a culture at GroundFloor Media that not only supports but also encourages what we call a healthy ‘work-life blend.’ Being ranked #2 this year and within the top five for the past four years really affirms that our efforts are appreciated and valued by our team members and recognized on a broader scale, as well.”
“This year’s list of Best Places to Work highlights employers who go above and beyond for their staff,” said OUTSIDE Online Editor Scott Rosenfield. “Included are organizations that emphasize a healthy work life balance and promote, encourage and reward employees to live active and healthier lives.”
To create the best places to work 2016 list, OUTSIDE started by comparing employers to five core categories, reflecting the magazine’s values and focus: Adventure/Travel, Wellness, Culture, Gear and Media. OUTSIDE then conducted a rigorous vetting process in partnership with the Best Companies Group to assess the policies, practices and demographics of hundreds of companies.
Powered by employee workplace reviews and taking into account factors like corporate culture, job satisfaction, work environment and overall employee engagement, the Best Places to Work list represents only the top companies that are not only empowering but also encouraging their employees to live better, healthier and more active lives.
Staffed entirely by seasoned industry pros, GFM is an award-winning communications firm, focused on public relations and crisis & issues management. Its sister agency, CenterTable, helps clients create direct and measurable connections with their target audiences through social media, digital advertising, website design and development, SEO, video production, creative campaigns and content development.
In addition to a generous list of traditional benefits, GFM offers its team a wide variety of non-traditional benefits to help cultivate what they’ve coined a “work-life blend.” Highlights include flexible office hours and telecommuting options; a “Trusted Time Off” policy with no set number of vacation or personal days in a year; “Zero Entry Mondays” during which employees can ease into the work week by using Monday mornings to catch up on professional and/or personal tasks before the office physically opens at 11 a.m.; paid time off to volunteer for charitable organizations, schools and other community-based groups; a monthly “active lifestyle allowance” to promote a healthy balance of the mind, body and spirit; annual Outward Bound Professional team-building days; and a paid, four-week sabbatical for team members who have completed 10 years of employment with the agency.
In addition to being named to OUTSIDE’s Best Places to Work list for the fourth year in a row, GFM earned its B Corp certification in 2016. Additionally, GFM was named to PR News’ Top Places to Work in PR 2016 list, and the agency was named a top place to work by the Denver Business Journal and The Holmes Report.
Companies from across the country entered the two-part survey process to determine OUTSIDE’s Best Places to Work. The first part consisted of evaluating each nominated company's workplace policies, practices, philosophy, systems and demographics. The second part consisted of an employee survey to measure the employee experience. The combined scores determined the top companies and the final ranking. Best Companies Group managed the overall registration and survey process, analyzed the data, and determined the final rankings. The complete list of Best Places to Work winners is published at http://www.outsideonline.com/2134736/best-places-work-2016.
About GroundFloor Media:
Founded in 2001, GroundFloor Media (GFM) is an award-winning communications firm, focused on public relations and crisis & issues management. Its sister agency, CenterTable, helps clients create direct and measurable connections with their target audiences through social media, digital advertising, website design and development, SEO, video production, creative campaigns and content development.
Headquartered in Denver, the agencies have more than 30 team members throughout the U.S., with global reach across 50 countries through membership in PROI, the industry’s largest partnership of independent market-leading agencies.
GFM was named a Certified B Corporation® in 2016 by the global nonprofit B Lab®. The certification recognizes companies meeting the highest global standards for corporate transparency, accountability, and social and environmental performance. In 2015, GFM established the Get Grounded Foundation, a private 501(c)(3) that provides community grants for innovative or entrepreneurial programs within an existing, qualified nonprofit that directly supports the healthy development of at-risk or neglected youth in the Denver Metro area.
OUTSIDE is America’s leading active lifestyle brand. Since 1977, OUTSIDE has covered travel, sports, adventure, health, and fitness, as well as the personalities, the environment, and the style and culture of the world Outside. The OUTSIDE family includes OUTSIDE magazine, the only magazine to win three consecutive National Magazine Awards for General Excellence, The Outside Buyer’s Guides, Outside Online, the Outside Podcast, Outside Television, Outside Events, Outside+ for the iPad, Outside tablet edition, Outside Books, and Outside GO, a revolutionary, 21st-century adventure-travel company. Connect with OUTSIDE online, on Facebook, Twitter, Instagram and Pinterest.
ABOUT THE BEST COMPANIES GROUP:
Best Companies Group works with national and local partners around the country and internationally to establish and manage “Best Places to Work,” “Best Companies,” and “Best Employers” programs on a national, statewide, regional and industry basis. Through its thorough workplace assessment, utilizing employer questionnaires and employee-satisfaction surveys, BCG identifies and recognizes companies who have been successful in creating and maintaining workplace excellence.