GroundFloor Media and CenterTable Add Public Relations, Digital Marketing and Operations Experts to Expanding Team
DENVER, Aug. 28, 2017 – GroundFloor Media (GFM), a Denver-based marketing communications agency, and its sister agency, CenterTable, have added public relations, digital marketing and operations expertise with the addition of three new team members: Elise Bishop, Adrienne Schafer and Shelbi Warner.
Serving as director of communications at GFM, Bishop joins the agency from DanoneWave (formerly WhiteWave Foods), where she was a communications specialist supporting public relations, social media, digital communications and issues management for the company’s portfolio of brands. In her new role, Bishop creates and implements communications programs for clients across a wide range of industries, leveraging her experience, creativity and eye for detail to help clients reach their target audiences. A native of Colorado, Bishop graduated from the University of Colorado at Boulder with a degree in communications. She is a member of the board of directors of the Colorado chapter of the Public Relations Society of America.
Schafer joins the CenterTable team as director of social media and digital strategy. This role allows her to combine big-picture thinking with attention to detail to help clients connect with their audiences through data-driven social strategies. Prior to joining CenterTable, Schafer’s experience included working as an instructional designer at Twitter and as director of program innovation at MyLifeLine.org Cancer Foundation. Originally from Farmington, N.M., Schafer earned her bachelor’s degree in journalism and media production from Arizona State University and her master’s degree in information & learning technologies, e-learning design and implementation from the University of Colorado Denver.
Warner joins the GFM and CenterTable teams as director of finance, responsible for all aspects of accounting for both agencies. With nearly 20 years of experience in accounting-related roles, Warner most recently oversaw the accounting department for multiple Massage Envy clinics and served as controller for Novarus Capital Group. A native of South Carolina, she earned a bachelor’s degree in accounting from Gardner-Webb University and a second bachelor’s degree in interior design from Appalachian State University.
“As the communications industry continues to evolve in ways we never would have imagined a decade ago, our agencies continue to grow and change as well,” said Ramonna Robinson, president of GroundFloor Media and a co-founder of CenterTable. “Bringing on Elise, Adrienne and Shelbi in three very different, yet strategic, roles helps ensure that we stay at the forefront of industry trends and enables us to continue delivering the creative, integrated campaigns and strategic counsel for which we are known.”