GroundFloor Media To Launch Boulder Outlook Hotel & Suites

GroundFloor Media responsible for media relations campaign and grand-opening event for Boulder Outlook - HVS Hotel Management's unique Boulder property

Boulder, CO - June 9, 2003 - GroundFloor Media Inc., a Boulder-based strategic communications and public relations firm, recently added HVS Hotel Management to its growing list of local and national clients. HVS Hotel Management is an international hotel company, based in Boulder, Colorado, which operates hotels throughout the United States and in Mexico.

In its first campaign on behalf of HVS, GroundFloor Media will launch HVS's recent purchase in Boulder, The Boulder Outlook Hotel & Suites. Formerly The Ramada Inn, The Boulder Outlook, located at 800 28th Street in Boulder, has undergone a $1.5 million renovation designed to give patrons a truly Boulder experience. The Boulder Outlook now boasts climbing rocks, a dog run, a Front Range inspired swimming pool area, and numerous other unique features.

Hired to generate local and national awareness around this unique lodging experience, GroundFloor Meda is creating a grand-opening event and conducting a media relations campaign to tout the hotel's massive renovation. The grand-opening event will be held on July 18th, and will involve local business and community leaders, as well as members of the media. Attendees of the event will be encouraged to experience The Boulder Outlook's unusual amenities.

"The Boulder Outlook represents our first project with GroundFloor Media, and so far, we've been quite impressed with what they've proposed," says Daniel King, president of HVS Hotel Management. "The combination of creativity, expertise, and dedication that they've displayed has surpassed even our lofty expectations, and we're thrilled to have them spearheading this launch for us."

About GroundFloor Media, Inc.
GroundFloor Media is a Boulder, Colorado-based communications and public relations agency. Founded in April 2001, GroundFloor Media's capabilities include strategic counsel, media relations, and interactive and graphic design. The agency serves corporations, non-profit organizations and government agencies, as well as smaller companies and start-up endeavors nationwide. For more information and a complete list of clients and capabilities, contact Laura Love at (303) 417-1132 or visit www.groundfloormedia.com.