GroundFloor Media Selected as Public Relations Agency of Record for Children's Hospital Colorado

DENVER, CO – (June 16, 2006) – GroundFloor Media, Inc. (GFM), a Denver-based public relations firm, today reported that it has been selected by Children's Hospital Colorado as its public relations agency of record. GFM was awarded the Children's Hospital Colorado contract because of the agency's innovative and high-energy approach to developing and implementing effective public relations strategies to support organizational transitions, such as Children's move to its new facility in the fall of '07. GroundFloor Media's team members' extensive experience within the healthcare industry also played a major role in the agency's selection.

GroundFloor Media will focus its efforts on Children's Hospital Colorado's upcoming move to a new, state-of-the-art facility currently under construction on the Fitzsimons campus. This world-class facility, built entirely with children and their families in mind, will allow Children's Hospital Colorado to expand its mission of providing outstanding, coordinated patient care, education, research and advocacy and will serve as the hub of Children's region-wide network of care.

Founded in 1908, Children's Hospital Colorado is a private, nonprofit pediatric healthcare network and is 100 percent dedicated to caring for kids. It has consistently been ranked one of the best children's hospitals in America by U.S. News & World Report for more than a decade.

"It is an honor to be selected to support Children's Hospital Colorado's upcoming move to Fitzsimons," said Laura Love, founder and president of GroundFloor Media. "This partnership underscores our healthcare industry experience and speaks to GroundFloor Media's media relations expertise, award-winning best practices and continued focus on results. Our team is excited to serve Children's Hospital Colorado as they focus on the future in their exceptional new healthcare facility."

About GroundFloor Media : GroundFloor Media, an award-winning public relations firm, is one of the fastest-growing companies in Colorado. Recently recognized by Colorado Biz magazine as one of the "Top Companies" in the state, GroundFloor Media is no stranger to accolades and boasts a roster of notable clients from a variety of industries. Staffed entirely by senior-level PR pros, GroundFloor Media's clients include Children's Hospital Colorado, Coors Light, Molson, MX Logic, Starbucks, 2006 Special Olympics USA National Games, Tennyson Center for Children, Thought Equity, Umbria and Zima XXX. For more information, call 303.865.8110. For a complete list of clients and capabilities, visit