GroundFloor Media Expands Senior Staff

Jim Dissett Joins GroundFloor Media's Denver Office

DENVER, CO – (February 14, 2007) – GroundFloor Media, Inc., a Denver-based public relations firm, hired Jim Dissett as senior public relations manager. Dissett will add depth to the GroundFloor Media team, as he brings key experience in agency public relations and journalism.

Prior to joining GroundFloor Media, Dissett was the director of public relations at Denver-based Vanguard Communications. As director of PR, he managed relationships with and strategic public relations campaigns for IntegraMed America, Identity Rehab Corporation, the ACLU Marriage Campaign, OZ Architecture and Lamar's Donuts. Prior to joining Vanguard Communications, Dissett worked with Reister Advertising and Public Relations in both Denver and Salt Lake City and Ogilvy Public Relations in Denver. Before beginning his agency career, Dissett was a newspaper reporter in the St. Louis area for 10 years working on a variety of beats where he managed to report on a wide variety of topics. Dissett brings a strong background in public relations for advocacy, consumer, and food and beverage clients to GroundFloor Media.

"Jim Dissett adds depth to our bench at GroundFloor Media, providing expertise in key focus areas for GroundFloor Media, including food and beverage, consumer product and technology, and he also brings with him a key understanding of how reporters work, having been a reporter himself for a decade," commented Laura Love, president and founder of GroundFloor Media.

About GroundFloor Media
GroundFloor Media, an award-winning public relations firm, is one of the fastest-growing companies in Colorado. Recently recognized by the Denver Business Journal as the No. 2 Best Place to Work in Denver, GroundFloor Media is no stranger to accolades and boasts a roster of notable clients. Staffed entirely by senior-level PR pros, GroundFloor Media's clients include 2006 Special Olympics USA National Games, Coors Light, Young Americans Center for Financial Education, Starbucks, The Tennyson Center for Children, Children's Hospital Colorado of Denver, National Indian Gaming Association, Thought Equity, Umbria and Zima XXX. For more information, call 303.865.8110. For a complete list of clients and capabilities, visit www.GroundFloorMedia.com.