GroundFloor Media Wins Coveted Bronze Anvil Award of Commendation, Earning National Recognition from Leading Public Relations Professional Organization
DENVER, CO – (July 10, 2008) – GroundFloor Media, a Denver-based public relations agency, received a 2008 Bronze Anvil Award of Commendation from the Public Relations Society of America (PRSA) for the work it executed on behalf of the Colorado Department of Public Health and Environment. Winners of the award were recognized during the 2008 Silver Anvil Awards Evening held June 5 at the Equitable Tower in New York.
GroundFloor Media received a 2008 Bronze Anvil Award of Commendation in the government media relations category for its “What If? Colorado: Be Ready, Be Healthy, Be Informed” campaign. In September 2007, GroundFloor Media worked with the Colorado Department of Public Health and Environment to adopt an integrated public relations campaign to educate Coloradans about pandemic influenza and the need for emergency preparedness. What If? Colorado took a fresh approach to public awareness by utilizing a reality competition, online social marketing techniques, local business partnerships, Hispanic outreach and more.
“The Bronze Anvil Award of Commendation annually celebrates the growing scope, creativity and strategic importance of public relations tactics and represents an extremely high level of tactical achievement in the public relations industry,” said Arthur Yann, 2008 Bronze Anvil Award committee chair. “The outstanding work done by GroundFloor Media is a proud accomplishment that truly deserves this national recognition from its industry peers.”
The Bronze Anvil Award of Commendation was created by PRSA in 1969 to recognize outstanding public relations tactics - the individual items or components that contribute to the success of an overall program or campaign. Awards of Commendation are possible in 63 categories and subcategories, including media relations, newsletters, Web sites, feature stories, press/media kits, podcasts, word-of-mouth and blogs.
About GroundFloor Media
GroundFloor Media, an award-winning public relations firm, is one of the fastest-growing companies in Colorado. Recently recognized by The Holmes Report as the Best Boutique Agency to Work For and one of three finalists named to the Denver Metro Chamber of Commerce’s Small Business of the Year award, GroundFloor Media is no stranger to accolades and boasts a roster of notable clients from a variety of industries. Staffed entirely by senior-level PR pros, GroundFloor Media’s clients include Qdoba Mexican Grill, Point B Solutions, America On the Move, Rally Software Development, Morton’s The Steakhouse, Corporate Express, CH2M HILL, Fuser, Colorado Garden Show Inc., SmartyPig, Children's Hospital Colorado and the Colorado Department of Public Health and Environment. For more information, call 303.865.8110 and for a complete list of clients and capabilities, visit www.GroundFloorMedia.com.
About the Public Relations Society of America (PRSA)
The Public Relations Society of America, headquartered in New York City, is the world’s largest organization for public relations professionals with nearly 32,000 professional and student members. PRSA is organized into 109 Chapters and 10 Districts nationwide, and 19 Professional Interest Sections and Affinity Groups, which represent business and industry, counseling firms, independent practitioners, military, government, associations, hospitals, schools, professional services firms and nonprofit organizations. The Public Relations Student Society of America (PRSSA) has 296 Chapters at colleges and universities throughout the United States, and one Chapter in Argentina.