GroundFloor Media Honored by the MarCom Awards for Creative Excellence
Colorado-based Qdoba Mexican Grill and Westwood College rise to the top of more than 5,000 international award entries
DENVER, Nov. 8, 2010 – GroundFloor Media Communications, a Denver-based public relations agency, today announced their recent recognition as a 2010 MarCom Awards winner. MarCom Awards recognize outstanding creative achievement in marketing and communication. More than 5,000 entries were submitted for the 2010 international competition.
GroundFloor Media was honored with two awards including the prestigious platinum award for corporate social responsibility – the highest honor in this category – for creating the Qdoba Mexican Grill® “Putting the Q in Community” campaign with interactive agency partner Motive: A Hybrid Agency. The campaign combined social media engagement with nationwide community giving to the Starlight Children’s Foundation. Platinum award winners are recognized for their excellence in terms of quality, creativity and resourcefulness.
GroundFloor Media was also presented with a gold award in social media for the Westwood College “From Zero to 60” campaign. The campaign was recognized for exceeding industry standards in the development of a social media outreach and monitoring program that included a broad range of online platforms, such as Facebook, Twitter, YouTube and Flickr.
“From media relations to social media, cause marketing, crisis communication, experiential marketing and internal communications, GroundFloor Media strives to reach new heights, and continues to deliver creative and impactful campaigns for our clients,” said Laura Love, president and founder of GroundFloor Media. “We are proud to be recognized by the MarCom Awards in two categories for 2010 and greatly appreciate the opportunity to showcase Colorado companies as part of this international competition.”
About MarCom Awards
MarCom Awards is administered by the Association of Marketing and Communication Professionals (AMCP). As part of its mission, AMCP fosters and supports the efforts of creative professionals who contribute their unique talents to public service and charitable organizations. Over the past several years, AMCP’s Advisory Board donated more than $60,000 in grants to support the efforts of its members.
Judges for the MarCom Awards are industry professionals who look for companies and individuals whose talent exceeds a high standard of excellence and whose work serves as a benchmark for the industry. Winners were selected from more than 200 categories in seven forms of media and communications efforts – marketing, publications, marketing/promotion, public service/probono, creativity and electronic/interactive.
About GroundFloor Media Communications
Staffed entirely by seasoned industry pros, GroundFloor Media Communications, Inc. is a leader in developing ingenious communications programs that leverage the leading edge in Evolutionary Public Relations™ through social media, media and influencer relations, crisis communication, cause marketing, internal communications and experiential marketing. Ambitious brands like Children's Hospital Colorado, Boulder Community Hospital, America On the Move, Qdoba Mexican Grill, Coors Brewing Company Bellco Credit Union and Starbucks Coffee Company have collaborated with GroundFloor Media to ignite vibrant public conversations with the people and companies they serve. For more information on one of the most award-winning and fastest-growing PR firms in the New West, call 303-865-8110, visit www.groundfloormedia.com or follow the firm on Twitter or Facebook.