Boulder Community Health Selects GroundFloor Media to Support Communications Efforts for Hospital Move
GFM provides expertise in media relations, reputation management and internal communications
DENVER, October 6, 2014 – GroundFloor Media (GFM), a Denver-based, integrated marketing communications agency focusing on public relations, social media strategy & engagement, digital & creative services and crisis & issues management, announced today that Boulder Community Health (BCH) retained the firm as it prepares to move to its new Foothills Medical Campus. GFM is providing media relations and internal communications expertise as BCH relocates its inpatient services to Foothills Hospital.
“We are very happy to be working with Boulder Community Health to provide communications strategy and support for their move of inpatient services to the Foothills Medical Campus in October 2014,” said Ramonna Robinson, president of GroundFloor Media. “Boulder Community Health is much more than a hospital – it’s a diversified regional health care system. We are excited to share their story with the broader community, letting them know how BCH, its physicians and nurses are making significant impacts on the economic and physical health in the community.”
Founded in 1922 as a community-owned and operated not-for-profit hospital, Boulder Community Health is an integrated regional health system with facilities throughout Boulder and Broomfield counties. Boulder Community Health is known across Colorado for its clinical excellence in heart care, neurosurgery, stroke care, orthopedics and cancer care. Some 540 physicians in 54 medical specialties have privileges at BCH.
“We are excited to partner with GFM on this campaign,” said Richard Sheehan, director of marketing and public relations at Boulder Community Health. “The GFM team brings extensive health care, wellness and hospital experience, and we feel very good about the expertise they will bring to our move.”
To learn more about Boulder Community Health’s mission, medical services or community involvement, visit http://www.bch.org. Or for real-time conversations and information, join the hospital’s Twitter feed at http://www.twitter.com/BCH_HealthED
About GroundFloor Media
Staffed entirely by seasoned industry pros, GroundFloor Media is an award-winning, integrated agency focusing on strategic communications, digital & social media strategy, and crisis communication & reputation management. Headquartered in Denver, GFM has more than 35 team members across the country. Additionally, the agency has global reach across six continents through its membership in the Public Relations Global Network (PRGN). Ambitious brands like Oskar Blues Brewery, Qdoba Mexican Grill, Children’s Hospital Colorado, BNSF Railway, Bellco, 34 Degrees and Habitat for Humanity of Metro Denver have collaborated with GFM during the past decade to deliver results-driven campaigns. For more information about the agency and its award-winning work, visit groundfloormedia.com or get to know the agency on Twitter, Facebook and Google+.