Around here, we tend to think the tweet craze is pretty interesting and can be used not only to tweet about your life and your company, but also to help out a good cause. In fact, this month is Child Abuse Prevention Month and we are working on a Twitter campaign with Noble Energy and Tennyson Center for Children www.childabuse.org. If we can get 1,000 followers on @TennysonCenter by the end of today, Noble will give Tennyson Center $5,000. Friends and colleagues have been rock stars about promoting it. A big thanks to @ahjobslist and @mhsmc for their help. We are now at 600 members and we will get there before the end of the month. We also used Twitter to help promote the launch of Impact 105, a new group of young (and young at heart) professionals that are coming together to advocate and donate (time and money) to fighting child abuse. Our kick-off event was on Wednesday, April 22 at Max Gill & Grill in Wash Park. Many of the attendees asked, “So what’s next?” I am encouraging everyone to go to www.childabuse.org/impact105.html and sign up to become a founding member of Impact 105. For $105 a year (tax-deductible), you will not only be invited to attend our quarterly networking events, but most importantly you will help us shape legislative policy around child abuse prevention and provide basic services for the children of Tennyson Center.
If you are interested in doing more, please send me a tweet at @llovek and I will make sure you are informed of the opportunities available to you. That may include joining us for a wine tasting event at Morton’s, adopting a child for the dress-a-child program, participating in Operation Santa (where you can adopt a family for the holidays) or Stuff the Bus (gathering school supplies for Tennyson Center kids), hosting a table at the 32nd Annual Denver Dinner or playing in the summer golf tournament. There are also opportunities for individuals and companies to develop a custom giving plan and/or volunteer their expertise in the world of marketing, fundraising or special events. The giving opportunities are endless. I just need to know your level of interest.
Businesses are using Twitter as a brand builder, a customer service center and a promotional arm. There is a great article on Elance on doing business with 140 letters or less http://www.elance.com/p/blog/2009/03/elancers_more_business_with_140_letters_or_less.html?rid=1HN94
After all of the Twitter craze, I figure there is nothing about my life that now can’t be summed up in under 140 letters or less. This is going to make the holiday cards a lot less painful this year.