The old saying that “just because you can, doesn’t mean you should” applies appropriately to the justices of the U.S. Supreme Court and their conspicuous lack of social media use.
This became evident this week as it struck down a provision of the 17-year-old Defense of Marriage Act (DOMA) that denied federal benefits—like Social Security benefits or the ability to file joint tax returns—to same-sex couples who were legally married. The top court also halted an effort to reverse a lower-court ruling that struck down California’s Proposition 8. Those decisions, like rulings dating back hundreds of years, came out on paper.
It’s no longer a novelty that social media has changed the way many organizations and the media do business, from the president to municipal officials. But for the U.S. Supreme Court, the final arbiters of the country’s most pressing and controversial issues, sending rulings in 140-character tweets just doesn’t cut it.
Read the rest of the article at Ragan’s PR Daily.