Earlier this week we wrote about a new Hootsuite integration with Instagram that would make social media managers’ lives much easier. Right on the heels of that announcement came news from Hootsuite competitor Buffer of a new video functionality that makes uploading and posting easy across multiple social platforms.
Buffer, which is known for allowing multiple pieces of content to be loaded and once and then posted evenly over a set period of time, has made the process of posting and scheduling video content significantly easier. Simply upload your video one time, and you can share and schedule to multiple networks. Buffer for Video works smoothly with Facebook, Twitter, LinkedIn, Pinterest and Google+, uploading to each platform natively, as seen below in a sample Facebook post.