Why social coverage should be part of your broadcast pitch
With TV viewership declining and social followings increasing, it’s time to make social coverage requests part of your broadcast pitch to news stations.
Why You Should Build a Presentation that Includes 10-Minute Breaks
Putting together a PowerPoint presentation? Think about 10-minute increments to keep your audience engaged. Mix it up with video, questions and the speakers.
9 audiences (that aren’t the media) to target during a crisis
GroundFloor Media’s Gil Rudawsky in his latest posts says you must communicate with news outlets during a PR firestorm, of course, but keeping these other groups in the loop can boost your messaging efforts.