Cause Marketing for CSR Increasingly an Integral Part of Business
CSR programs continue to evolve from feel-good initiatives to now being tied to measurable outcomes for the impact they have on social, economic and environmental issues.
Nonprofit Sector: Are You Creating Shared Value for Your Corporate Partners?
Nonprofits and corporate partnerships creating shared value build meaningful and impactful programs to advance positive social change.
What is the Non-Cash Value of Experiencing Your Organization?
Nonprofits, how are you engaging your corporate partners in experiencing the non-cash value of your organization?
Meeting With a Corporate Partner For a Sponsorship? Be Prepared.
If you are meeting with a corporate partner to discuss a sponsorship or charitable donation request, be prepared.
Stop Chasing Short-term Corporate Sponsorship Dollars
Chasing corporate sponsorships or charitable donations is a challenging job for both the nonprofit partner and the corporate partner.