Successful Presentations: The TED Factor
Tips from TED Talks are applicable to communication professionals, whether speaking to a large audience, holding a staff meeting, or conducting a media training session.
Turning a Social Media ‘Fail’ into Long-Term Engagement: The NYPD Twitter Snafu
This week’s snafu by the New York Police Department offers a great reminder that once something is shared on social media, you can’t control what happens next.
Censorship and Transparency in the Internet Age
Some organizations still believe that they can fool their audiences. Two recent examples show why it’s just not possible in this day and age.
People Matter; So Does Social Media
Tim Armstrong’s recent comments helps illustrate the point that people matter.
Taco Bell and the Need For a Social Media Policy
Companies such as Taco Bell invest a great deal in building their brand image. Developing a sound, easy-to-understand social media policy helps manage that image and prevent problems.
Colorado: Anatomy Of A Swing State
It’s here. We’re on the eve of Election Day, 2012. Many of us in Colorado … Read More >
Lessons Learned: how to avoid fake reporters
Following recent “gotcha” issues faced by NPR and Wisconsin’s governor, to name a few, GroundFloor … Read More >
Connected
Today marked the start of the TED2011 conference, and this year GroundFloor Media generously signed … Read More >
When bad things happen to good brands
If you kept up with the news over the weekend, you are surely aware of … Read More >
Eyes Wide Shut: Arizona Tragedy
Like many of you I was shocked and saddened this past weekend to learn of … Read More >