Trick or Treat! Facebook News Is at the Door
It’s been a busy week in the digital world with social media platform updates, new … Read More >
Getting Zen for a Three-Day Weekend
Team members from GroundFloor Media and CenterTable recently spent an hour together over lunch to … Read More >
Summertime and the Living’s Easy
It’s already mid-June and the GroundFloor Media and CenterTable teams are staying busy with client … Read More >
Top Trends for a Winning 2019 Strategy
It’s a new year, filled with new trends to help inform new marketing and communication … Read More >
Digital advertising playbook for nonprofit holiday giving campaigns
It’s that time of year again: That time when nonprofits start to think about capitalizing on the charitable … Read More >
Are You Revising Your Social Media Strategy?
When was the last time you tested a new strategy or tactic with your social … Read More >
Why Facebook’s Inflated Video Metrics Don’t Matter (That Much)
This is big news in our industry, and I’m definitely in favor of creating some form of third-party verification for social media platforms and their native analytics. But I do challenge the impact of this news a bit, and believe its something that highlights a larger issue within our industry: A greater focus on meaningful metrics.
Social Media and The President of the United States
Most of us don’t have the luxury of Presidential-level content, but a lot can be learned from how a “buttoned up” office has approached, and succeeded in using social media channels to engage with its audiences.
SXSW Denver Download Recap
GroundFloor Media compiles a group of panelists each year following SXSW to discuss the overarching concepts, themes and new technologies from the festival.
Monday Favorites: GFM @ SXSW
There always seems to be one day at South by each year that combines free things with great sessions and great music. Monday was that day. From Franklin’s BBQ to GFM’s “Coding Culture” session to seeing Gary Clark Jr. headline the GSD&M party…we had a lot to choose from for our Monday favorites: