Best Buy’s lax response lets PR crisis drag on for months
A tawdry scandal has cost the company its CEO and, ultimately, its founder/chairman. The fallout could have ended in December.
How Gap Inc. connects with consumers on social media
Today Gap Inc.’s brands—Gap, Banana Republic, Old Navy, and Athleta—engage in online conversations on Facebook, Twitter, YouTube and its blog.
5 takeaways from the Papa John’s debacle
The pizza chain became a lightning rod for criticism after it insulted an Asian-American woman, and the incident provides crisis lessons for all PR pros.
Report advises PR professionals to avoid flirting, drinking and cavorting with members of the press
GroundFloor Media’s Gil Rudawsky came across an almost unbelievable report from London’s police department outlining 10 tips for avoiding trouble with the media. This you’ve got to see.
Amid tragedy, some thoughts on crisis communications
For a journalist or PR professional, there is nothing more stressful than being on the … Read More >
