The mega merging of Duke Energy and Progress Energy resulted in the unexpected ‘CEO for a day’ incident. The company has stayed mum—a good move.
Chubb Group’s crisis communications protocol makes sense in the age of social media.
GroundFloor Media’s Gil Rudawsky says don’t let your client get ensnared in a crisis because you didn’t do the research.
It seems clear that Penn State didn’t have an adequate protocol in place. Don’t let that happen to you. Follow these tips provided by crisis communication firm GroundFloor Media.
GroundFloor Media’s Gil Rudawsky in his latest posts says you must communicate with news outlets during a PR firestorm, of course, but keeping these other groups in the loop can boost your messaging efforts.
GroundFloor Media in Denver offers some crisis communication lessons from the media’s reporting of the “$16 muffin.”