Avoiding the Trap of Industry Jargon
A reminder to PR pros to be on the watch for industry and/or technical lingo when you’re writing for a general consumer audience.
Master the Television Interview With These Tips
Tips on how to prepare for an interview with a television reporter.
Five Lessons In Effective Leadership
GroundFloor Media’s President Ramonna Robinson was featured in a recent blog post from the Denver … Read More >
Applying Yoga to PR
A look at several yoga lessons that can extend off the mat and into the PR world.
The Changing Face of PR
A look at the evolving world of PR through 5 traditional PR tactics and their modern equivalents.
Red Cross Faces Reputational Disaster
An investigative report from NPR and ProPublica has sent the aid organization scrambling to downplay … Read More >
Dangers of Going ‘Off the Record’ With Reporters
During a recent media training with clients, there was a discussion if you can still … Read More >
The Oft-Overlooked Boilerplate
A reminder to keep your boilerplate copy simple, straightforward and to-the-point.
GroundFloor Media’s Gil Rudawsky Denver Business Journal Article on Email Tips
Everything you say can and will be used against you. This is especially true these … Read More >
As Boulder Floods Rage, Open Communication Offers A Lifeline
As my community was deluged with five straight days of incessant rain, I became the … Read More >