Summertime and the Living’s Easy
It’s already mid-June and the GroundFloor Media and CenterTable teams are staying busy with client … Read More >
Never Fear: Social Media is on the Rise
We’re a quarter of the way through 2018 and it’s time for some trend spotting. … Read More >
Facebook Algorithm Changes and a SXSW Preview
It’s one of our favorite weeks of the year: South by Southwest Interactive (SXSWi) week! … Read More >
How SEO is Quickly Becoming a Communications Function
Google wants real content, and real links, from real people. This is why it makes so much sense for PR firms, content marketers and social media firms to have in-house SEO capabilities. And why it makes so much sense for your marketing communications efforts to lead with an organic strategy that includes an “Audience First” media and influencer relations, and social media content approach.
Are You an Influencer? Am I an Influencer?
I read about the term “influencer” daily. I probably use the term at least once … Read More >