Emotional intelligence, known as EQ, is being touted as a key ingredient to surviving any working environment.
What “Game of Thrones” can teach you about PR.
Some tips to help your company determine how to respond to a social media crisis.
SeaWorld Entertainment is in full response mode as the two-year-old critical documentary continues to gain momentum.
Do even the worst social media flub ups cause real repetitional damage for a brand? How much does it hurt a company’s bottom line?
As communicators with nearly 20 years of experience each, the team at GFM has seen almost every kind of communications crisis out there. From crises you can plan for – such as announcing a bankruptcy filing – to those you can’t see coming – like a natural disaster forcing a temporary business closure – there’s one common thread: having a tested crisis communications plan in place makes all the difference.