Three Things Clients Want From Agency Partners
At the Public Relations Organization International (PROI) conference held in Denver last month, I had … Read More >
Back to School Offers Good Habits For All of Us
Whether you’re a recent grad or preparing for a milestone high school reunion – there’s … Read More >
What Words and Phrases Can We Eliminate From Our Writing?
Eliminate these words and phrases from your vocabulary to improve your writing.
Live, Baby, Live! Storytelling on Facebook Livestream
Tips for amplifying messaging on location Facebook Livestream.
Stop Chasing Short-term Corporate Sponsorship Dollars
Chasing corporate sponsorships or charitable donations is a challenging job for both the nonprofit partner and the corporate partner.
In The Mood: Creating The Perfect Climate for Creativity
Whether it’s dreaming up the perfect copy for a social media post, crafting a pitch … Read More >
Journalism and a Trump White House: What are the PR Takeaways?
Lessons public relations professionals can learn from President Trump’s relationships with the media
How to Plan for Media Coverage in a Year With No News
Looking ahead to a new year can be exciting when you’re crafting PR plans to support new products, big events, major milestones or exciting announcements. But, if you’re going into 2017 with nothing new on the horizon, don’t lose heart. There are still ways to keep your brand in front of the media and in the news!
Into the Future: Thinking about Gen Z
Millennials are a prized demographic for communicators – they’ve been analyzed and overanalyzed as companies … Read More >
“Four Email Subject Lines That Make Everyone Hate You”…Including Media
Given reporters rarely respond to the first email, just about every PR-professional has had follow-up … Read More >