GroundFloor Media & CenterTable Blog

The Art of Taking a Step Back

Add aggressive deadlines and high expectations to the list, and we’re frequently working in a world that pushes forward so fast that it’s easy to forget to step back and think strategically once a plan is in place. Ultimately, the best-laid plans don’t mean much if expectations aren’t set, processes aren’t communicated, and those plans don’t evolve based on trends and ongoing data.

A Seven-Step Social Media Strategy for Startups

As many entrepreneurs know, there is only so much time left in the day for managing social media. Here is a seven-step process for any startup to follow to develop (and organize!) a social media and digital marketing strategy