Three Things Clients Want From Agency Partners
At the Public Relations Organization International (PROI) conference held in Denver last month, I had … Read More >
What Words and Phrases Can We Eliminate From Our Writing?
Eliminate these words and phrases from your vocabulary to improve your writing.
Sources for Social Media Ideas
Where do you get your social media ideas? When you hear the words “brainstorming” or … Read More >
Media Relations Takeaways from Maternity Leave
Observations and tips for media pitching on the heels of my recent maternity leave.
Into the Future: Thinking about Gen Z
Millennials are a prized demographic for communicators – they’ve been analyzed and overanalyzed as companies … Read More >
The Importance of Patagonia’s Black Friday Campaign
This year, Patagonia announced that it would donate all Black Friday proceeds to grassroots environmental … Read More >
First Things First
Remembering to put first things first – whether we’re talking about a new project at work or looking at life outside of the office.
“Four Email Subject Lines That Make Everyone Hate You”…Including Media
Given reporters rarely respond to the first email, just about every PR-professional has had follow-up … Read More >
Media Relations at the Height of the Presidential Election
Keeping media relations programs and client expectations on track during the height of election season.
Three Leadership Tips for Navigating Interpersonal and Team Dynamics
Three tips I have learned for becoming a better leader for the varying needs of teams and clients.