The CenterTable team recently grew by two when Rachael Roark and Olivia Ward joined the team.
Rachael Roark will focus on audience-based research to inform strategic integrated plans, SEO programs and content creation. She joins the agency from 90octane, where she was SEO manager supporting highly targeted, integrated marketing strategies for a number of B2B and B2C clients such as Oracle, Arrow Electronics and Whole Foods. A native of Colorado, Roark graduated from the University of Denver with a degree in photography and minors in business and marketing.
Olivia Ward combines a tactical approach to big-picture thinking with attention to detail, ensuring clients connect with their audiences through informed social strategies. Prior to joining CenterTable, Ward’s experience included working as a senior social media specialist at Volume Nine and as a digital marketing freelancer. She also served as a media buyer for Lewis J. Advertising, successfully negotiating and buying traditional and digital media for four competitive markets. Originally from Wakeman, Ohio, Ward earned her bachelor’s degree in mass communication and international studies from North Dakota State University.
“Rachael and Olivia both bring unique, strategic experience to their roles that will ensure CenterTable remains at the forefront of industry trends,” said Ramonna Robinson, president and managing partner of GroundFloor Media and co-founder of CenterTable. “Their valuable insights will enable our team to continue delivering direct and measurable connections with our client audiences through the creative, integrated campaigns and strategic counsel for which we are well-known.”