Sarah Sparks
Senior Director
Sarah Sparks has 25 years of experience in many facets of public relations, serving a wide range of high-tech, government, nonprofit and consumer clients. Sarah has developed and executed successful media relations campaigns for clients ranging from healthcare to beer to satellite imagery companies, and her thought leadership campaigns have turned clients into influencers and brands into leaders. Clients have included the U.S. Department of Energy, CH2M Hill, Colorado Department of Human Services, Oskar Blues and Market Force Information, among many others.
Mom, media maven, doin’ the hustle
Sarah grew up in Lincoln, Nebraska, but the Great Plains weren’t great enough for this Cornhusker, so she took off in search of something greater. Although she has planted roots in Boulder, her UK ties are strong thanks to her English husband. She’s lived in some pretty cool spots, including London and Oxford, England. When she’s not working miracles for clients, Sarah can be found at a concert, skiing, walking her sweet dog, Bella, or enjoying her husband’s culinary skills with their two daughters. She’s also a Court Appointed Special Advocate (CASA) and board member with Boulder Voices for Children, advocating for children who have experienced abuse and neglect.
