Jack Barsch, Author at GroundFloor Media

GroundFloor Media & CenterTable Blog

Changes in the Search Space That You Should Know About: Page Experience and Monthly Ad Spend Rollouts, Google Marketing Updates

Jack Barsch | August 5, 2021

Long anticipated changes in the search world have begun rolling out, meaning changes to the … Read More >

Google Analytics 4, Algorithm Updates and Keyword Match Types: Search Engine Updates That Affect Your Business

Jack Barsch | May 25, 2021

See the benefits of the new Google Analytics 4 and learn the latest tips to stay at the top of search engine results, whether you’re paying to be there or not.

About Us

Sister agencies GroundFloor Media (GFM) and CenterTable navigate the blurred lines between marketing, public relations and advertising – online and off. The GFM team creates and manages messages from inception through an intermediary to the end consumer, while the CenterTable team creates messages that engage directly with the end consumer. Both agencies work with a wide range of clients – from food & beverage to health & wellness to technology & telecomm – who consistently offer us innovative and creative opportunities to reach new audiences. We developed this blog to share our experiences, advice and industry commentary with other communicators. We hope you enjoy it!